New Webinar Schedule Posted - Winter / Spring 2016

eBay Motors has launched a series of free webinars to help our sellers learn more about selling on eBay Motors. Open to all dealers, new webinars will be offered approximately every other week. Here’s a look at what’s ahead—for the complete list, please check ourVehicle Resource Center:

eBay Motors Webinar: Search Engine Optimization

The first step to selling cars is getting them seen. This webinar focuses on how to achieve success on eBay using the latest search engine optimization (SEO) strategies, including how to get seen by as many buyers as possible and how to generate the leads that become sales.

Click to register now

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eBay Motors Webinar: Lead Management

Online buyers have questions—about pricing, payment, delivery, and warranty. And sellers who answer these questions best usually see the most sales. This webinar focuses on the best practices of managing the leads you get from eBay, including handling common questions as well as how and when to contact leads for maximum return.

Click to register now

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eBay Motors Webinar: Building Trust

Getting buyers to trust you is perhaps the most challenging aspect of selling online. This webinar focuses on the best practices of building trust with shoppers on eBay, including how to present yourself, your dealership, and your inventory to increase customer engagement.

Click to register now

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eBay Motors Webinar: eBay Stores

Your eBay storefront is one of the most powerful tools available to help drive traffic and build a great shopping experience. In this webinar, we’ll look at how to build and merchandise your eBay Store so that it looks great and delivers—both on eBay and through outside search engines.

Click to register now

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eBay Motors Webinar: Parts and Accessories

Whether you’re a dealer looking to start selling parts or a full-scale parts business hoping to expand your online presence, this webinar covers the basic skills of selling online, getting started on eBay, and the tools that can help you maximize your results.

Click to register now

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eBay Motors Webinar: Vehicle Sales Best Practices

How will you grow your business 2016—and how can eBay Motors help you get there? This webinar will cover:

• The basics of listing on eBay Motors, our fee structure, and new programs
• Top strategies from account managers and fellow dealers to reach your sales goals
• A look at the range of tools available to help you list on eBay

Click to register now

New eBay Motors Training Webinar Schedule

eBay Motors has launched a new series of webinars to help sellers learn more about selling on eBay Motors.   Each class will be offered approximately every other week so there should be plenty of chances for you to catch a class or two.  Classes are free and open for all dealers.

For a list of all classes you can check at the Vehicle Resource Center:

 eBay Motors Vehicle Seller Help Page

 

Webinar 1: SEO

eBay Motors Webinar:  Search Engine Optimization

This online seminar is the first (and possibly the most important) presentation of best practices on how to achieve success on the site.

Presentation focuses on Search Engine Optimization (SEO). This means we focus on how to get your listings seen by as many buyers as possible. The first step to selling cars, is to get them seen.

This webinar focuses on achieving that goal. How to be seen. How to generate leads. And, the methods you can use to achieve that.

Click Here to Register: eBay Motors Search Engine Optimization Webinar

Webinar 2: Lead Management

eBay Motors Webinar: Lead Management

This online seminar focuses on best practices to manage leads received from eBay.

Presentation focuses on Lead Management. This means we focus on how to handle many of the common questions you will receive, how and when you should contact eBay leads for maximum return, and some basic talk tracks. The online buyer has a number of questions including pricing, payment, delivery and warranty.  The sellers who best answer these questions usually see the most sales since they help make the buying process more convenient  and trust worthy.

We will provide the leads, you sell the cars!

Click Here to Register: eBay Motors Lead Management Webinar

 

 

Webinar 3: Building Trust

eBay Motors Webinar: Building Trust

This online seminar focuses on some best practices to building trust with shoppers on eBay.

Presentation focuses on building trust. This means we focus on how to present yourself, your dealership, and your inventory in the correct manner to increase customer engagement. Getting buyers to trust you is perhaps the most difficult aspect of selling online.

If you build trust, you will sell more! 

Click Here to Register: eBay Motors Building Trust Webinar

Webinar 4: Stores

eBay Motors Webinar: eBay Stores

These webinars run once or twice a month    Please check the link below to register for the date and time that works best for you: 

Your eBay storefront is one of the most powerful tools to help drive traffic and help build a better shopping experience. eBay Stores offer enhanced SEO opportunities as well.

In this class we will look at how to build out your store so that it looks the best and performs the best within eBay and outside search engines.  Think of your eBay Store as your own eBay website.  You can merchandise it and create a unique and search worthy buying experience.  This class will teach you how to do it.

Click Here to Register: eBay Motors Stores Webinar

Webinar 5: Parts & Accessories

eBay Motors Webinar: Parts and Accessories

This webinar will teach you how to sell Parts and Accessories on eBay Motors. Whether you are a dealer looking to start selling parts or a full scale parts business looking to expand your online presence, this webinar is for you.

eBay has 159 million active buyers. Parts and Accessories is one of eBay's largest and fastest growing categories with 3 parts or accessories selling every second. (Q3 2015)

This class will teach you how to get started. We will teach you basic online skills, how to get started on eBay and also show you tools to help you maximize your time and results. 

Click Here to Register: eBay Motors Parts and Accessories Webinar

Webinar 6: Selling Vehicles on eBay Motors

eBay Motors Webinar: Vehicle Sales Best Practices

What are your plans to help grow your business 2016?  eBay Motors should be a part of those plans. With over 159 million active users eBay continues to be one of the highest traffic sites in the world.

This webinar will cover many of the basics to listing vehicles on eBay Motors as well as some of the strategies put into place by our account managers and top dealers to help you reach your sales goals. We will also look at specific tools to help you list on eBay as well as cover our fee structure and new programs.

Click Here to Register: eBay Motors Best Practices Webinar

Selling Parts and Accessories online

New article about selling Parts and Accessories online up on Fixed Operations Magazine


http://fixedopsmag.com/magazine/novdec2015/html5.html#page/102

eDealer Training Classes - New Cities Added

eDealer Training Program Schedule

eBay Motors announces new cities for eDealer Training Program

eBay Motors eDealer Training Program – Spring / Summer 2013 Schedule
If you are looking to improve your sales skills, or maybe just want to see what other dealers are doing to find success on eBay Motors you should consider attending one of our live training classes.eBay Motors Training Schedule
If you haven't been to this class yet I highly encourage it. If you have been in the past, then we want you back. My team evolves this training each quarter and I still believe that after 3 years of teaching this class (100 times a year) that we still have the best training class out there. Where else can you find a company in your city running a 3 hour training for free with zero commitment to ever spend a dollar?
eDealer Registration Page

Here is the schedule:
You can find a pretty and printable version here: eBay Motors Training Schedule
August
13 • Tue.........................................Phoenix, AZ
14 • Wed.......................................San Marcos, TX
20 • Tue.........................................Cincinnati, OH
20 • Tue.........................................Washington, D.C.
21 • Wed.......................................Atlanta, GA
27 • Tue......................................... Long Island, NY


September
17 • Tue.........................................Patterson, NJ
18 • Wed.......................................Omaha, NE
19 • Thu.........................................Tyler, TX
24 • Tue.........................................Orange County, CA
24 • Tue.........................................Orlando, FL
27 • Wed........................................Philadelphia, PA

Sign Up Here: eDealer Registration Page

Why a $1.00 Auction Start Price helps you sell more vehicles

Monthly Best Practices Article

Why a $1.00 Auction Start Price helps you sell more vehicles on eBay Motors

 
I was recently speaking at a conference regarding best practices when selling vehicles on eBay Motors. As usual I spend a lot of my time convincing sellers the importance of using the Auction format and the equal importance of using a low start price. I was giving a pretty compelling argument to starting all vehicles at $1000, knowing that many dealers think this is way too low. Mid-way through a dealer raised his hand and said, “Hey, about your $1000 start price, I think that is way too HIGH!”

The audience looked at him kind of funny, but I immediately recognized him as one of our top sellers and started laughing. He was 100% correct but I was trying to be generic with my audience of mostly new eBay sellers.

Why would a dealer selling 150 units per month on eBay Motors want a $1.00 Start Price on an Auction? The whole point of a nationwide auction is to put your inventory in front of more buyers and to generate as much interest (bids and watchers) as possible. An auction with a low start price gets more pages views, bids and overall success. Think about just the basics of an auction. If you look for a vehicle and you see two pictures on a results page, each vehicle looks the same but one has a $1.00 start price and the other has a $5000 start price. Which vehicle would you initially click on? Of course, everyone clicks on the lowest start or current bid price because our natural inclination is to try and get the best deal we can. If you list 2 similar $15,000 vehicles on eBay , one with a $1.00 start price and one with a $5000 start price I would expect the $1.00 start priced vehicle to have 2-3 times the page views, phone calls and bids.

eBay search is driven by page views and bids. The vehicles with the most page views and bids show up higher in search. So these low start priced vehicles, that get a higher than average number of page views and bids, end up on top of search driving even further success.

So why doesn’t everybody do this? Well the short answer is that it is more work for the seller. Low start prices means more bids, emails, phone calls and etc. These dealers get stuck on the low start price and the fact that the low start price invites low bids. Instead all sellers should understand that every bid counts. Every bidder on eBay is a buyer and potential customer. And every bid is also a flag for other bidders to participate and bid higher. If you sell on eBay Motors with a low start price you will absolutely get some low offers on your vehicle, but you will also sell many more vehicles because of it. And that’s what we are all in business to do, right?

eBay Motors is a fabulous incremental sales channel. We put your inventory in front of a new audience that likes to do all of their shopping online and with mobile. We know that success on eBay takes a little practice and support on our side so we have set up a number of options to help. If you want to expand your sales let us help expand your audience and help teach you the best ways to succeed.

We have put together a full University of online training to help your learn more. You can learn online, take webinars or come see us at one of our 6 plus monthly live events.

Check out eBay Motors Dealer Hub for more information.  

Information Session: eBay Motors National Vehicle Subscription Program

Information Session:   eBay Motors National Vehicle Subscription Program This webinar will serve as an information session for our new National Vehicle Subscriptions program.   This new program allows dealers to buy a monthly subscription to list on eBay Motors.  In this session we will look at the program and the costs, but more importantly we will look at the benefits and best practices in using this type of approach when selling on eBay Motors.   Topics: 1. New Program Basics 2. Costs and Benefits 3. Best Practices 4. Long Term Vision These sessions will be run by Clayton Stanfield - Senior Manager of Dealer Outreach Register for a session now by clicking a date below: Wed, Aug 28, 2013 1:00 PM - 1:45 PM PDT Thu, Aug 29, 2013 1:00 PM - 1:45 PM PDT Fri, Aug 30, 2013 1:00 PM - 1:45 PM MDT Once registered you will receive an email confirming your registration with information you need to join the Webinar. eBay Motors Online University website: www.ebaymotors.com/training        email: motorstraining@ebay.com

eBay Motors Introduces National Vehicle Subscriptions Starting August 19th

eBay Motors Introduces National Vehicle Subscriptions Starting August 19th

New subscription packages will include discounts on listings at Basic Store

eBay Motors has always been an innovative and affordable way to connect vehicle dealers with the millions of eBay buyers. During 2012, a passenger vehicle was sold every 2 minutes while a motorcycle was sold every 10 minutes. If you’ve been waiting for the right time to get started—or if you want to take your eBay Motors store to the next level—you’ll love our new National Vehicle Subscriptions coming August 19. These monthly subscriptions help make listing inventory even more affordable, enabling you to see even higher returns on each vehicle sold. When you subscribe, you’ll also get a free Basic Store (a $19.95 value) absolutely free. For subscription pricing and more information, see our 2013 Fall Seller Update. We’re looking forward to helping you get even more out of eBay Motors!