eBay Motors eDealer Training Program – Spring 2013 Schedule

eBay Motors eDealer Training Program – Spring Schedule

If you are looking to improve your sales skills, or maybe just want to see what other dealers are doing to find success on eBay Motors you should consider attending one of our live training classes.  eBay Motors Training Schedule

If you haven't been to this class yet I highly encourage it.  If you have been in the past, then we want you back.  My team evolves this training each quarter and I still believe that after 3 years of teaching this class (100 times a year) that we still have the best training class out there.  Where else can you find a company in your city running a 3 hour training for free with zero commitment to ever spend a dollar? 

This class is not an eBay hype class.  What we do is run through a series of Best Practices we have learned from our support teams and top sellers.  We have also learned what works well in this class as well as where to trim the fat.  This class used to be 6 hours long, but we found a way to get you the information you need and still allow you to be back at the store by 1:00pm. 

We also have specific classes built for Franchise and Independent dealers so that we can cater the training to each individual’s needs.  Starting this Fall we are also starting to run these classes for Parts and Accessories - More details to come

Here is the schedule: 

You can find a pretty and printable version here: eBay Motors Training Schedule

  

March
Date	Location
Tuesday, 12 March, 2013	Madison, WI
Tuesday, 12 March, 2013	Baton Rouge, LA
Wednesday, 13 March, 2013	Davenport, IA
Tuesday, 19 March, 2013	Munster, IN
Tuesday, 19 March, 2013	Jersey Shore, NJ
Wednesday, 20 March, 2013	Raleigh/Durham, NC
Wednesday, 20 March, 2013	Harrisburg, PA
Thursday, 21 March, 2013	Columbus, GA
April
Date	Location
Tuesday, 09 April, 2013	Ann Arbor, MI
Thursday, 11 April, 2013	Akron, OH
Thursday, 11 April, 2013	Paramus, NJ
Tuesday, 16 April, 2013	Spokane, WA
Tuesday, 16 April, 2013	Chattanooga, TN
Wednesday, 17 April, 2013	Lexington, KY
Tuesday, 23 April, 2013	Wilmington, DE
Tuesday, 23 April, 2013	Bradenton, FL
May
Date	Location
Tuesday, 14 May, 2013	San Diego, CA
Tuesday, 14 May, 2013	Manchester, NH
Wednesday, 15 May, 2013	Riverside, CA
Thursday, 16 May, 2013	Boise, ID
Tuesday, 21 May, 2013	Pleasant Praire, WI
Tuesday, 21 May, 2013	Tallahassee, FL
Thursday, 23 May, 2013	Indanapolis, IN

All licensed dealers are welcome to attend and while there is no cost to attend, dealers must pre-register to attend.  See below for dates and information to attend.  Call (866) 322-9227 to sign up or email motorstraining@ebay.com

You can also now register for these classes here:  eDealer Registration

These dates can also be found at www.ebaymotors.com/training

eBay Motors Certified Sales Consultant Program

Have you looked at the eBay Motors Certified Sales Consultant Program yet?  This is a free instant access training program that trains dealers the newest best practices in online commerce.  There are 9 total classes to choose from and students can choose to take classes "ala carte" or complete all of them.  Sellers who complete the the 5 certification classes will be awarded a certificate of completion and the title of “eBay Motors Certified Sales Consultant Program ”

eBay Motors Online University is a free / on demand training resource for eBay Motors sellers.  There have been 4 classes offered for the past few years offering basic knowledge to sellers. 

The core courses include

1. Selling Vehicles on eBay Motors
2. eBay Stores Basic Set Up Training
3. Selling Parts and Accessories on eBay Motors
4. eBay Motors Dealer Center Listing Tool Training

Any of these course cans be taken ala carte or all 4 can be taken for a well rounded education.   Each class offers a Certificate of Completion for students who desire this. 

The new classes that launched on May 1, 2012 are a part of the Advanced Training Program.  Students who complete these 5 classes get a certification of completing the eBay Motors Certified Sales Consultant Program.  This certificate can be downloaded and hung on a wall, or even better, included in your listings in a picture.  It is also transferable if you change dealerships.

The new courses include

1. The eBay Motors Marketplace
2. Inventory Management and Vehicle Merchandising
3. eBay Motors Pricing Strategy
4. eBay Motors Listing Strategy
5. Lead Management and Vehicle Delivery

To register for these classes go to www.ebaymotors.com/training

Click on REGISTER NOW and fill out the form

Your email address will become your username.  When choosing a password choose any password you want (this should not be the same as your eBay password. 

When you go to login the 2^nd time you will just need to enter in your chosen user name and password

We recommend all sellers on eBay go through these classes.  They are easy to access, free to take and offer an abundance of information. 

If you have any questions please email our training team at motorstraining@ebay.com

eBay Motors eDealer Training Program – Summer Schedule

eBay Motors eDealer Training Program – Summer Schedule

eBay Motors has announced their Summer eDealer Schedule. 

If you are looking to improve your sales skills, or maybe just want to see what other dealers are doing to find success on eBay Motors you should consider attending one of our live training classes. 

In an intimate session, your upper management team will learn how to succeed on eBay Motors and get hands-on training from the experts.  We’ll walk you through the set-up process so you’ll be ready to hit the ground running.  You’ll also learn how other dealerships have found eBay Motors to be a unique platform that allows them to broaden their marketplace and sell more cars—even during tough times. Finally, you’ll learn best practices that will help your dealership take full advantage of all that eBay Motors has to offer.

We have specific classes built for Franchise and Independent dealers so that we can cater the training to each individuals needs. 

All licensed dealers are welcome to attend and while there is no cost to attend, dealers must pre-register to attend.  See below for dates and information to attend.  Call (866) 322-9227 to sign up or email motorstraining@ebay.com

You can alos now register for these classes here: 

eDealer Registration

These dates can also be found at www.ebaymotors.com/training

DateLocationEvent Wednesday, July 11, 2012St. Louis, MOFranchise Tuesday, July 17, 2012Midland/ Odessa, TXFranchise Wednesday, July 18, 2012Tampa, FLFranchise Wednesday, September 12, 2012Minneapolis, MNFranchise Tuesday, September 18, 2012Bridgeport, CT/White Plains, NYFranchise Thursday, September 20, 2012Nashville, TNFranchise Tuesday, September 25, 2012Little Rock, ARFranchise Tuesday, October 09, 2012Hartford, CTFranchise Tuesday, October 16, 2012Kansas City, MOFranchise Wednesday, October 17, 2012Phoenix, AZFranchise Wednesday, October 17, 2012Atlanta, GA Franchise Thursday, October 18, 2012Norfolk, VAFranchise DateLocationEvent Tuesday, July 10, 2012Pittsburgh, PAIndependent Thursday, July 26, 2012San Antonio, TXIndependent Tuesday, July 24, 2012Charlotte, NCIndependent Wednesday, July 25, 2012Greensboro, NCIndependent Wednesday, August 08, 2012Richmond, VAIndependent Wednesday, August 08, 2012Omaha, NEIndependent Wednesday, August 15, 2012Knoxville, TNIndependent Thursday, August 16, 2012Pleasant Prairie, WIIndependent Wednesday, August 22, 2012Syracuse, NYIndependent Wednesday, August 22, 2012Little Rock, ARIndependent Thursday, August 23, 2012Tampa, FLIndependent Tuesday, August 28, 2012Washington, DCIndependent Tuesday, September 11, 2012Philadelphia, PAIndependent Wednesday, September 12, 2012Dallas, TXIndependent Wednesday, September 19, 2012Memphis, TNIndependent Tuesday, September 25, 2012Phoenix, AZIndependent Tuesday, October 09, 2012Tulsa, OKIndependent Tuesday, October 30, 2012Salt Lake City, UTIndependent Tuesday, October 30, 2012Birmingham, ALIndependent

F&I Showroom just ran an interesting article on eBay Motors Sellers

http://www.fi-magazine.com/Article/Story/2011/06/Making-a-Bid.aspx

eBay Motors

What are the main reasons a shopper goes online for their vehicle purchase decisions?

Why do buyers go online when searching for a new vehicle?  Well there are a number of factors leading to this. Let’s take me for example.  I live in Reno and we have one dealership per franchise in the immediate area along with a handful of independent dealerships.  When I begin shopping for a new vehicle my choices are inherently limited by what the inventory in Reno.  This doesn’t mean the exact car isn’t there but when we shop we like choices and comparisons to make sure we get the right car at the right price and from the right place.  Now in the old days we might have driven to Sacramento or picked up the phone and called around Reno, Sacramento and Las Vegas.  But I believe the main reason we now see a majority of our buyers online is convenience.   Yes, they go online looking for the perfect car at a great price, but we could still go about this the old fashioned way if the Internet didn’t bring all of this information to our fingertips.

The 3 areas that drive convenience are Selection, Price and Trust. 

For Selection: Let go back to me as an example.  Let’s says I am shopping for a 2007 Cadillac Escalade.  There may be a handful in Reno, but when shopping eBay I see 125 of them from sellers across the country.  I can look at the vehicles and find exactly what I am looking for.  Each listing has pictures, descriptions, and a variety of VIN information as well as an Auto Check History Report.

Then I can look at price.  I firmly believe that every pre-owned vehicle is a niche vehicle.  In eBay I can look at each of the vehicles for sale and match price to selection.  I can decide the tradeoffs I want to make.  Do I want to stay low miles and pay a little more or am I ok with a little higher miles to get a better price or extra options. 

This is what buyers do when they shop online.  They are just able to go a little deeper when they do this on eBay because they are comparing real cars that are for sale across the country. 

On eBay we see other reasons for a buyer to shop.  They are part of the eBay community and like to handle their shopping there.  With protections in place like feedback and the Buyer Protection Program along with an Auto Check Vehicle History Report included in each listing for free, eBay allows buyers the most convenience possible.  On eBay Motors buyers have access to inventory from buyers across the country.  This supply, along with the quality of the listings, allows them to make buying decisions right from their computer by doing their own research. 

 If you could sit on your couch, shop vehicle selection and price for dealers across the country, find and buy it without ever physically going to the dealership and then allow the vehicle to be delivered directly to you, would you do it?  Of course you would.  Now it is not as simple as all of that.  And, of course as there are a number of variables in between, but with over 13 million unique shoppers coming to eBay Motors each month there is clearly high demand for this type of shopping experience.

Trust is key.  It doesn’t matter how convenient you make it, nor how great your selection or price is.  If they buyers do not trust your or the process then they will not buy from you.  On eBay we have a number of pieces in place like feedback, the Buyer Protection Program and Auto Check Vehicle History Reports to help, but when it comes down to it the most important part is do they trust your dealership. 

How well you present your dealership and your inventory online? 

How well do you help the buyer though the transaction? 

Convenience, Selection, Price and Trust are the heart of the online shopping experience.  Spend time making sure that you properly represent yourself, your dealership and your inventory to help you stand out online and ultimately cater to the needs of the buyers while also helping your dealership meet its revenue goals.    

For more information please check out our Dealer Hub.  www.ebaymotors.com/training